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Theses (University of Glasgow)
Title
Involving customers in new service development / editors: Bo Edvardsson [and 4 others].
Edition
Paperback edition.
Publisher
London : Imperial College Press, 2016.
Copyright
©2006
Status
Loan Type
Location
Shelf-mark
In Library
1 week
Library Level 6
Economics S400 EDV
More Details
Description
viii, 323 pages : illustrations ; 24 cm.
ISBN
9781911299714 paperback
Note
Originally published: 2006.
Bibliography
Includes bibliographical references and index.
Series
Series on technology management ; v. 11.
Library Class
Economics S400
Subject
New products -- Management.
Customer relations.
Service industries -- Management.
Creative ability in business.
Other Author
Edvardsson, Bo, 1952- editor.
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