| Description |
623 pages : illustrations (colour) ; 28 cm. |
| ISBN |
9781292153100 paperback |
|
9780134129938 hardback |
| Note |
"Authorized adaptation from the United States edition, entitled Consumer behavior: buying, having, and being, 12th edition, ISBN: 978-0-13-412993-8, by Michael R. Solomon, published by Pearson Education, ©2017"--Title page verso. |
|
Previous edition: 2015. |
| Bibliography |
Includes bibliographical references and indexes. |
| Library Class |
Economics S408
|
| Subject |
Consumer behavior.
|
|
Market surveys.
|
|
